Build the skillsets of your team
Managers who finally had a shared rubric for performance conversations, growth plans, and stretch assignments.
Elizabeth built these frameworks around the Nine Core Skills that define successful insights professionals. Teams and managers have used them to evaluate talent, guide development, and build stronger functions.
Career growth in insights is hard to map. Corporate development resources rarely speak the language of the work.
These frameworks filled that gap for the teams that used them. A clear vocabulary for what good looks like, what to develop next, and how to have honest conversations about growth.
The people who got the most out of these frameworks fell into three groups.
Managers who finally had a shared rubric for performance conversations, growth plans, and stretch assignments.
Hiring managers who could screen candidates against the skills that actually predict impact. Not just polished resumes.
ICs who wanted to own their own growth. The frameworks gave them a clear ladder for what to develop next, with or without strong manager support.
The Nine Core Skills, the briefs that drive action, the Consumer Centricity Center of Excellence. All of it, in long form.